
Justin Moore teams up with Crown Royal to launch their annual 'Your Hero's Name Here' program with a special concert prior to the Daytona 500 at Daytona International Speedway on February 24, 2013 in Daytona Beach, Florida. (Photo by Gerardo Mora/Getty Images for Crown Royal)
Justin Moore teamed up with Crown Royal this past weekend to launch the “Your Hero’s Name Here” program. The program awards naming rights to this year’s NASCAR Sprint Cup Series race at Indianapolis Motor Speedway to a deserving hero. Moore also performed a special concert at the Crown Royal footprint where he introduced to local heroes making a difference in their communities.
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